You’re likely familiar with the sales pitch for service based business owners about podcasting. That’s not what we’re covering here. Instead, I want to focus on three things no one is telling you, and because of that, we see podcasters just like you burning out early and often.
Yes, podcasting is powerful for a business and for a service provider, and it’s super valuable as a cornerstone of your content. Still, there are also some hard truths that need to be acknowledged if you’re going to survive.
In this episode of The More Profitable Podcast, we’ll talk about three truths you need to know: a universal truth, an honest take on launching, and, most importantly, why you cannot value someone into a sale.
4:35 – The one universal truth of podcasting you need to know
6:30 – The tools that help you prepare for when you struggle with your podcast
9:30 – The critical tool we require for our podcast production clients to manage podcast burnout
11:30 – The secret you need to know about the first 20 episodes of your podcast
14:10 – How Uncommonly More approaches launching a podcast with our clients
15:35 – A hard truth about podcasting, providing value, and actually generating clients
18:00 – The core job of your podcast content and why we talk about generating, educating, and converting right fit clients
21:30 – This a sign it’s time to get support and some questions to ask when considering podcast production support
Mentioned In 3 Truths No One Tells Service Based Business Owners About Podcasting
How Service Based Business Owners Know When to Make a Podcast Change
Seasons vs. Weekly: Determining the Best Podcast Schedule for Your Show
How to Structure Case Study Episodes for Your Podcast
How to Create an Audio Sale Page for Each of Your Offers
Learn more about Podcast Strategy Intensives
Learn more about Podcast Production Services
