Launch

Welcome to episode 476. I want to talk about protecting your assets. I find it’s so, so scary to just sort of drudge through the internet and read about security because it always really freaks me out. And so I wanted to have a really intentional, not fear based conversation around how you can hand …

Protecting Your Business When Hiring a Marketing Team Read More »

Ahh the shoulds. This is a SUPER common should question, do you run your program as a live limited option or evergreen and always available? Spoiler alert… there is no right answer. Yep, it depends on a few things, your teaching style, your students learning cycle, and where this fits into your revenue plans. I …

Should Your Program Be Live or Evergreen? Read More »

Social media is your key to visibility and getting visible is a big part of a successful launch. In this episode I’m breaking down how we talk about using social media both pre-launch (the 30 days before your cart opens) and during your actual launch (cart is open). Resources Get your Backstage Pass Go Pro with …

Social Media and Launching Read More »

It’s time for us to get real with each other, I’m noticing in more and more conversations when I start to talk strategy I get the response of “oh I have a Facebook page”, feel free to insert whatever network you want there but the reality is having a profile or a page is not …

A Facebook Page is NOT a Social Media Strategy Read More »

I think there is one incredibly simple and totally underused way to get answers to questions like: What kind of content to post? When to post, where to post? Is anything I post actually working? That answer is check your stats! If you’ve been doing this for any amount of time you have some numbers already. If …

What Stats Matter Read More »

Launching really is the life blood of your online business. It’s not just about BIG course launches but launching your 1-on-1 services, or even launching a webinar. Today though we’re going to talk about launching programs and what needs to be in place to do that. Emily also kills the myth that there is a …

Keys to a Successful Launch with Emily Kristofferson Read More »

If you’re getting ready to launch a new program or product this is a MUST listen for you. Pat is getting real about the tech tools you’ll need for your next launch and also (and maybe most importantly) the timeline. She even gives us a few pointers on what to AVOID doing so we don’t …

Successfully Launching with Pat Romain Read More »

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