3 Episode Types Every Expert Hosted Podcast Needs To Generate Sales

Want better results from your podcast? Then it’s imperative you understand the point of every single episode you record for your show. Today, I talk about the three categories an episode can fall into and how they work to help your business generate leads and convert those into sales.

3:07 – The goal of a sales asset episode

4:33 – The purpose of a content episode and how it can serve various, larger goals

9:44 – Why I call episodes in the third category “leadership episodes”

14:12 – Why thought leadership and providing a service aren’t the same thing

Mentioned In 3 Episode Types Every Expert Hosted Podcast Needs to Generate Sales

The Podcast Newsroom

EP 588: “What Happens During a Podcast Strategy Intensive”

EP 587: “Why I Don’t Care If Your Show Is ‘Bingeworthy’”

EP 586: “Why Business Owners Need a Podcast (And More Importantly, Why They Don’t)”

EP 582: “How to Rebrand Your Podcast and Set Yourself Up For Growth”

EP 567: “What Working With Uncommonly More Looks Like”

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