I get the question a lot about why people actually need x network or social media at all really, and so today we break that down.
It really comes down to three factors, connection, value, and visibility.
If you want more customers, word of mouth alone won’t do it. You need to make it easy for those customers to share, but also you need to connect with more clients directly so you can really see long term, sustainable growth in your business.
I dive deep (and get out the soap box) on this episode on why social media matters.
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